Netta’s “Toy” broadcast in NYC as part of "Israel 70 Times Square" Celebration

As part of the recent celebrations of the 70th anniversary of the state of Israel, fellow New Yorkers were able to admire Eurovision superstar and global rising star Netta’s music video of “Toy”. Additionally, the 2005 representative Shiri Mayomon also performed during the event featuring her Eurovision entry.

This is not the first time for Eurovision singer has taken New York City by storm. In 2014, after the grand victory of Conchita Wurst, this Austrian-born singer took internet by storm and thus  landed on Times Square billboard due to being the most searched artists on Google surpassing many well-known singers such as Beyoncé and Lady Gaga.

Valev Laube

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Valev Laube is an Estonian-born multimedia producer & public relations executive currently based in New York City. He's an enthusiastic creative mind whose digital designs have been the cornerstone of many event productions, company brands, advertising campaigns, and personal brands worldwide.

His proven talent for aligning strategy and objectives with established digital media development and multimedia design management paradigms has proven to be successful across many industries from art and music to technology. Growth-focused thought leader with expertise spanning creative design administration, social media management, branding and marketing campaigns, portfolio design, and project management. An honorable list of clients includes Janet Gordon Style, EstDocs Documentary Film Festival, Tian Jiang, Almazan Law, InProximity Theatre Company, Marquee Brand Builders, and many others. During his work at Sacatelle LLC, he worked on design projects for clients including Kenneth Cole, Steve Madden, and Coffee Bean & Tea Leaf.

A dedicated professional with keen admiration for aesthetics and digital solutions is looking forward to build a mutually beneficial professional relationship.